Our Journey as Producers of Fleckvieh Simmental Cattle.

2013 Red Deer Simmental Bull Sale Report

APLX Axel 5Z - High Selling bull at the 2013 Red Deer Simmental Bull Sale

APLX Axel 5Z – High Selling bull at the 2013 Red Deer Simmental Bull Sale

2013 Red Deer Simmental Bull Sale Report

After stormy weather on the week-end, it was nice to see sunny skies and a good crowd in Red Deer to watch 65 bulls sell on Monday, March 18th. First in the ring was a pair of excellent red Simmental bulls consigned by sale stalwarts, Oh Kay Farms.

The two reds were followed into the ring by our very own APLX Axel 5Z who was the lead off fullblood bull. After strong interest from some fellow purebred breeders, Axel was purchased by MI Simmentals – Mike Imler for $11,200. Axel ended up being the overall high seller of the day and we look forward to delivering him to Okotoks to his new home this week-end. It is great that he is staying here in Alberta, where we will be able to see future progeny in the Southern Alberta Simmental Round-up Sales.

Axel was followed in the sale by APLX Edge 4Z, who sold to Barney Beechinor of Bentley for $3,000 and APLX Ajax 15Z who sold to Conostoga Farms of Oyen for $5,500. We look forward to these two bulls going to work in commercial herds here in Alberta. We have added all three bulls to our ‘Applecross @ Work’ section, and hope to provide updates on their development in the future.

Other sale highlights included:
– Lot 28 ‘Champs Richlar’ – a nicely pigmented LRX Jiro son that sold from Champ Simmentals to Big Sky Simmentals of Treherne MB for $7,100
– Lot 41 ‘Starwest Pol Gravity’ an impressive JNR Gravity son that sold from Starwest Simmentals to Clearwater Simmentals of Olds for $6,000
– Lot 35 ‘Keato Pol Revved Up’ a powerful JNR’s Secret son from Keato Meadows Simmentals that was selected by Eagle Ridge Simmentals for $5,800.

Overall the sale grossed just over $236,000 on 65 lots, for an average of $3,632. We would be remiss not to recognize the team at Transcon for doing a tremendous job working the phones and managing the sale – They are always a quality, professional sales management team.

Over the past three years, it has been great to be a part of the Red Deer Bull Sale and 2013 was certainly no exception. We were both humbled and honored with the number of compliments our pen of bulls received throughout the week-end from peers in the purebred industry and commercial cattlemen alike. We strive to produce top quality cattle, and can at times be our own worst critics, so it is wonderful to hear all the kind words. Not a year goes by that we don’t learn how to do things a little better for next year, and it is equally important to continue to receive tips and advice on how to make improvements to our program. With the bull sale now in the rear-view mirror, we look forward to the start of breeding season, and the challenge of developing more bulls for future years.

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